Privacy Policy

This policy explains what personal information Clarity collects through clarityclub.co.uk, including when you buy a ticket, what we do with it, and the choices you have.

Who we are

Clarity runs wine events and socials in London. We are responsible for the personal information described in this policy. If you have any questions about it, email us at matt@clarityclub.co.uk.

What we collect

When you buy a ticket. Checkout is run by Stripe, our payment provider. Stripe asks for your name, email address and card details. We receive your name, email address, what you bought and how much you paid. We never see or store your full card details: those go straight to Stripe. If you followed a link from one of our promoters, or from an advert or email, we also record that link so we know where the sale came from.

When you join the Club. Our "Join the Club" form asks for your full name, email address, phone number and age range. We store these along with the date you joined and where you came to the site from (for example, an Instagram advert).

When you ask us to tell you about new events. After buying a ticket you can leave your name, email address and, if you like, your phone number so we can let you know when tickets go on sale.

When you browse the site. Our hosting provider automatically records technical information such as your IP address, browser type and the pages you visit. We count visits to our event pages, along with the promoter or advert link that brought you there, but we don't store your IP address, browser or anything else that identifies you for this. If you accept cookies, we also use the Meta Pixel and Klaviyo, described under "Cookies" below.

When you email us. We keep the emails you send us and anything you choose to include in them.

How we use it, and why we're allowed to

To sell you tickets and run the event: taking payment, sending your booking confirmation, putting you on the door list, and handling refunds. We need to do this to provide what you bought.
To send you event announcements and offers if you join the Club or ask to hear about new events. We only do this with your agreement, and every email has an unsubscribe link.
To pay our promoters: if you bought through a promoter's link, we record that so we can pay them their commission. This is in our legitimate interest in running the business.
To measure our adverts on Facebook and Instagram, and to show our adverts to people likely to be interested in them, only if you accept cookies. See "Meta (Facebook and Instagram)" below.
To remind you about an unfinished booking, only if you accepted cookies, Klaviyo already knows who you are (for example, because you clicked a link in one of our emails), and you've agreed to hear from us.
To run and secure the website, to keep the financial records the law requires, and to respond to your questions.

Meta (Facebook and Instagram)

We advertise on Facebook and Instagram, which are run by Meta Platforms. We only share anything with Meta if you choose "Yes, I agree" on our cookie banner. If you choose "No, thanks", Meta hears nothing about you from us: not the pages you visit, not your booking and not your Club sign-up.

If you agree, we tell Meta when you view our pages, join the Club or buy a ticket, so we know which adverts work. We do this in two ways:

The Meta Pixel, a small piece of Meta code on our site. Meta receives technical information such as your IP address and browser details, and may link this to your Facebook or Instagram account if you have one.
From our own systems. When you buy a ticket or join the Club, our website also tells Meta directly. This includes your email address (and, for the Club, your name and phone number) in a scrambled form called a "hash", which Meta can match to an account it already knows but which doesn't reveal the details themselves. It also includes your browser details, Meta's own cookie identifiers and, for the Club, your IP address.

You can change your mind at any time with the "Cookie settings" link at the bottom of every page. You can also see and disconnect activity that businesses share with Meta in your Facebook or Instagram settings, under "Your activity off Meta technologies". Meta's own use of this information is covered by Meta's Privacy Policy.

We never send Meta your card details.

Klaviyo

We use Klaviyo to send our marketing emails and to understand which emails lead to bookings.

If you join the Club or ask to hear about new events, Klaviyo holds your name, email address, phone number (if you gave one), how you found us, and that you agreed to receive emails.
When you buy a ticket, Klaviyo records the purchase (the event, the amount and any discount code) against your email address. This doesn't add you to our mailing list: we only email you marketing if you've separately agreed to it.
If you accept cookies, Klaviyo's script on our site recognises you when you arrive from one of our emails.

Cookies

Cookies are small files a website stores in your browser. When you first visit, we ask whether you accept cookies. Nothing below marked "only if you accept" is stored until you choose "Yes, I agree". You can change your mind at any time with the "Cookie settings" link at the bottom of every page.

Cookies we always use. These make the site work or help us run it, and don't track you on other websites:

clarity_consent remembers whether you accepted or rejected cookies. Lasts 6 months.
Admin sign-in cookies keep Clarity staff signed in to our admin area. They aren't set for visitors.

Cookies only used if you accept:

_fbp and _fbc, set by Meta, link your visit to Facebook and Instagram adverts. Last up to 90 days.
__kla_id, set by Klaviyo, recognises you when you arrive from one of our emails. Lasts up to 2 years.
clarity_attribution, our own, remembers which advert, post or email brought you to the site, so a Club sign-up can be credited to it. Lasts 30 days.
clarity_ref, our own, remembers the promoter whose link you followed, so they're paid if you book later. Lasts 30 days.
clarity_utm, our own, remembers which campaign link brought you to the site, so we can see which of our posts lead to bookings. Lasts 30 days.
clarity_ref_visit and clarity_utm_visit, our own, remember the same two things for this visit only, so we can count how many people a link actually brought to a page. Deleted when you close your browser.

If you followed a promoter's link and don't accept cookies, nothing is stored: if you book from the page the link opened, the promoter's code is passed along with your booking instead.

Stripe also sets its own cookies on its checkout page to prevent fraud. Those are covered by Stripe's Privacy Policy.

We only share your information with services that help us run Clarity:

Stripe, which takes payment for tickets and handles refunds.
Supabase, which stores our members, events and orders.
Resend, which sends our booking confirmations and other emails.
Klaviyo, which sends our marketing emails, as described above.
Meta, as described above.
Vercel, which hosts this website.

If you bought through a promoter's link, that promoter doesn't receive your details, only the number of tickets their link sold.

We never sell your personal information.

Some parts of our site connect you directly to other companies, which handle your information under their own privacy policies:

Fatsoma still sells tickets for some of our events. Where you see the Fatsoma ticket box on an event page, anything you enter there goes to Fatsoma.
Thursday sells tickets for events we run together with them.
WhatsApp runs our community group. If you join it, other members of the group can see your phone number.

Some of these providers are based outside the UK, so your information may be processed in other countries. Where that happens, it is protected by the safeguards UK data protection law requires, such as approved contract terms.

How long we keep it

Club and mailing list details: for as long as you're on the list. If you ask us to remove you, we'll delete them within one month.
Ticket orders: six years from the end of the financial year you bought in, because the law requires us to keep financial records for that long.
Emails you send us: for as long as we need them to deal with your enquiry.

Your rights

Under UK data protection law, you can ask us to:

give you a copy of the personal information we hold about you
correct anything that's wrong or incomplete
delete your information
stop sending you marketing emails
restrict or object to how we use your information
send your information to you or another organisation in a portable format

To do any of these, email matt@clarityclub.co.uk. We'll reply within one month.

If you're unhappy with how we've handled your information, you can complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113. We'd appreciate the chance to put things right first, so please get in touch with us before you do.

Age

Our events are for adults, and our signup form is only for people aged 18 and over. We don't knowingly collect information from anyone under 18.

Changes to this policy

If we change how we use your information, we'll update this page and the date at the top.